Extended Reality
Extended reality (xR) is technology that allows you to blend virtual and physical worlds together using Augmented reality (AR) and Mixed Reality (MR) in live production environments to create fully immersive experiences.
The global xR market was worth $31 billion in 2021 and expected to rise to close to $300 billion by 2024.
Statista, 2022
Now is the time for xR
Immersive xR content will engage your audience like never before whether they are live or virtual.
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